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All Things Salesforce and RevOps
Lead Qualification in Salesforce: How it Works
Selling products to invested customers can be challenging for salespeople no matter their experience level, which makes following up with leads who aren’t actually interested a complete waste of your salespeoples’ time. This is the key reason why Lead Qualification is...
SetSail Partnership Announcement
For businesses looking to scale in 2023, simply collecting activity data within your target accounts is not enough. With such a wealth of varied and important information across a business’ many teams, having high-quality, reliable data is a standard that must be met....
ChatGPT Enterprise: The Future of Customer Support
AI technology is advancing every day at an exponential rate, and Open.ai’s recent announcement of ChatGPT Enterprise may change the way businesses do Customer Support forever. A recent Forbes article discussed the many ways in which AI is opening doors to new...
Improving Your Sales and Marketing Alignment
When it comes to today’s complex sales cycle, no GTM team should be operating on their own. Sales and marketing teams in particular are intricately intertwined, so ensuring that they work well together is quintessential for generating and closing opportunities....
Effective Dashboards in Salesforce: Best Practices in 2023
Building effective dashboards in Salesforce is no longer an optional skill for revenue leaders. Data is the lifeblood of sales and marketing, and being able to effectively communicate revenue, engagement, and sales metrics to reps and executives is essential to your...
The Importance of Digital Experience in 2023
An excellent digital experience is more important for the financial services industry than ever before, especially for financial advisors and their traditional, face-to-face way of doing business. Nowadays, more than 70% of customers expect businesses to leverage...